top business ideas for women

Top Business Ideas For Women [The Ultimate Guide 2023]

Entrepreneurship is on the rise globally. More and more people are moving away from the trials and tribulations of a regular 9 to 5 and opting to start their own businesses. The world is taping into untapped potential right now and with the feminist movements that began in the 20th century, the glass ceilings are being broken with each passing day. Gone are the days when women were confined to the four walls of their households. Now we can see women in positions of power across all walks of life and businesses. So, if you are a  woman looking for that perfect idea to start your own business, you’ve come to the right place. In this article today we will cover the top business ideas for women entrepreneurs. The important thing to keep in mind is that these ideas are for women, but men can also choose any of these and start their own businesses as well. Read along and who knows if this could be your gateway to achieving financial freedom, earning a passive income, or becoming your own boss. 

Things To Consider Before Starting Your Own Business

Starting your own business nowadays is easy but for it to be a successful business venture, there has to be some groundwork that needs to be done before it. Like any strong building, a strong and successful business is built on a solid foundation. Hence, there are a few things that you should consider before getting started on your entrepreneurship journey. 

What Business Idea Suits Your Skillset

Everyone that wants to start their business has to have a good understanding of what their particular skillset is and whether they can monetize it or not and turn it into a profitable business. Even if you do not find any particular skill set that you think might be a profitable business idea, there are multiple avenues and places where you can learn new skills that interest you. Some of these places can be free like YouTube which is a treasure trove of information or you could take up paid online courses depending upon your needs. So, once you’ve narrowed down the skill you wish to turn into into a lucrative business venture, the next step comes in. 

Conduct Market Research To Find The Ideal Customer

This step involves conducting market research on how much the saturation is and who your ideal customer can be. It is important because merely starting a business for business’s sake is not what comprises great business ideas. Rather an idea becomes a great business idea when you have conducted thorough research on what the customer for your business can be, in what ways can you meet their needs, and how much competition there is in that niche. 

How To Fund Your Business Idea

While there are some business ideas that require no capital, to begin with. There are some ideas for women that can include the classic brick-and-mortar business, an online store, etc. Hence it becomes paramount to figure out how you will fund your business idea. Without a steady and stable funding source, the chances of your business turning into a successful business go down significantly. Depending on what your niche is, you could either fund it through your full-time job or raise loans from banks, financial institutions, or friends and family. There are a lot of organizations, banks, and schemes out there that provide low-interest loans for women entrepreneurs.

What are the Top Business Ideas For Women

Once you’ve figured out what idea are you going to work on, conduct market research to find the ideal customer base, and narrowed down your funding source. The next step is to find out the tools that you would require to start your business. The tools required can vary depending upon whether it’s an online business, it sells products or services, or is a brick-and-mortar one. 

After you have completed the above-mentioned tasks, you are ready to begin your entrepreneurial journey. Given below are some of the best business ideas for women for you to pick from. 

Virtual Assistants

A lot of business people globally have very busy schedules and can not keep track of their day-to-day activities. This is where virtual assistants come in. They are people that deliver administrative and personal support to people or businesses remotely. 

Being a virtual assistant is one of the few ways in which you can start earning money from the comfort of your home. No matter what part of the world you are from, you can get clients as a virtual assistant from anywhere. 

As an assistant, you learn new skills every day on the job and are also able to network with other people and businesses in the industry. This can be leveraged later on to scale your business and earn more. What’s more, once you have mastered the skills of being a virtual assistant, you can turn it into a full-fledged business where you teach other people how to do it or start your own agency providing assistants to businesses and people globally and your own VA business. 

Freelance Writing

Writing is a skill as old as time and no matter what anyone tells you, it is not going out of business anytime soon. One of the best advantages of writing is that you can start writing from the comfort of your home and use the devices that you own currently. It doesn’t matter what the topic is, as long as you have enough knowledge or the zeal to learn and write, you can get a freelance writing business going in a short period of time. 

And there are numerous avenues from where you can turn it into a successful business idea. Websites and portals like Upwork and Fiverr are the best places where you can begin getting new clients and once you’ve made a portfolio of deliverable written products, you can start pitching for more clients globally and make really good money online. Some of the most successful freelance writers make more than USD 100000 yearly and even more than that.

Affiliate Marketing

All of you must have come across affiliate marketing through videos, YouTube shorts, tik toks, Instagram reels, etc. It is nothing but earning a commission when people buy anything through the links you share with them. When you join an affiliate program, they give you unique links or codes for products and services to share with others and if users buy from those links, you earn money as a commission without any extra costs. 

While looking for an affiliate program, simply look for brands, products, websites, services, etc. that you use and search for their affiliate programs. The chances are that they already have one and you simply need to apply for it. You might not get accepted into every affiliate program, but definitely, some of them would and you could start your affiliate marketing journey from there. 

Selling Digital Products

Anything that can be sold online is a digital product. It could be a service, printables, accessories, etc. And as the world is getting more and more digital with each passing day, a good way to earn passive income is to sell online any product that is in demand. 

You could print mugs, t-shirts, coasters, etc., and start to earn money while sitting at your home. If you are selling services, you could do it literally with zero investment and it could be one of the best business ideas for women entrepreneurs. 

Proofreading Business

If you are reading this, the chances are that you already have that reading bug in you and enjoy reading. So why not turn it into a lucrative business idea and become a professional proofreader? As a proofreader, your responsibilities would include reading content and ensuring that it’s free from grammatical errors, punctuation or spelling mistakes, etc. Moreover, you might be required to perform formatting of the content you receive. 

While no professional training is required, it is good practice to take some free or paid online courses to increase your proficiency in the proofreading business. It is one of the easiest and quickest ways to start making money online. A proofreader with enough experience under their belt can transition to becoming an editor, get into the freelance editing business, and scale their business model. 

Beauty Industry

One of the most lucrative business ventures for women entrepreneurs is getting into the beauty industry. Even though the definition of beauty is expanding and all genders are getting into it, the industry is still dominated by women. 

You could build your beauty brand online or give tips to viewers through your Instagram or Facebook page. Or you could go for the old tried and tested formula and set up a salon. But this would require getting professional training and certification. Beauty salons remain at the top of the women-owned businesses and their size can vary from small businesses to full-scale businesses. 

Starting a Blog

It should not be confused with a freelance writing business. Writing blog posts for your own blog is different from writing for clients. Having a blog that has a substantial audience can be one of the most profitable business ideas for women. 

You can start writing blog posts from the comfort of your home and share them with your friends, and family, and on social media. Some of the best places to build a blog is Medium if you do not want to pay for the services and have instant access to a global audience. Or you would start blogging through WordPress and build your own audience. 

While starting a blog, it is important to focus on a particular niche or two that you have knowledge about and are interested to learn more about. Moreover, it is important to provide real value to your readers through your writing so that they keep coming back. 

You can use your blog for affiliate marketing as well and earn more money online. Brands and companies pay good money to get featured in blogs with large audiences and you can turn your small business idea into a full-scale business idea. 

Personal Trainer

Fitness never goes out of fashion and if you are into fitness, giving out tips to people can be a very lucrative business idea. You could start off by giving fitness tips through social media platforms and once you’ve built a large enough audience, you could monetize it or provide services as a personal trainer to those that are interested. 

By doing so, you can make money online by doing what you do every day and help other people as well in their fitness journey. 

Start A Shop on Etsy or Shopify

etsy business work
Business on Etsy

Starting an online business has never been this easy. Gone are the days when you had to build a website of your own from scratch that required technical knowledge or had to pay someone huge sums of money to do so and then maintain the website. Now anyone can start an online store/shop easily with just a few clicks using their own computers and start selling online. 

It is the perfect small business to start as a side hustle or even a means to earn a passive income. The best thing about Etsy and other such platforms is that you don’t need to drive traffic to your shop, as they already have a built-in audience and buyers. You can work on it on your own schedule and it is one of the best online business ideas for women. 

Bookkeeping Business

If you have a thing for numbers and have attention to detail, then bookkeeping could be one of the best small business ideas for you. Businesses all over the world, be they small businesses or large ones, require good bookkeepers for accounting, payroll, tax filing, etc. Anyone with knowledge of accounting systems and a stable internet connection can do this business from their homes and earn money. 

Event Planning

If you love parties and are always hosting one for your friends and families, then it is something that you can turn into a great business idea. Be it an individual, small business, or a large-scale business, everyone needs to have events that are fun and engaging. And if you have a skill set that involves throwing parties or planning out events, then this is one skill that would never go out of favor. 

Event planning is a very nuanced niche where you will need to know what kind of event to plan depending on the occasion, industry, or individual needs. And once you catch the pulse of what is required, event planning can be one of the best business ideas for women. 

Wedding Planning Business

While event planning is the umbrella under which it can be categorized but the wedding planning business is a niche of its own. Weddings are as old as time and they are not going away any time in the future. But they are not just a beautiful day for two people, they are also a great business opportunity.

So, if you have a knack for planning and love weddings, you could easily turn it into a small business and give the prospective bride and groom the wedding of their dreams. A wedding planning business is one of the few business ideas that are lucrative all year around and across the globe. A lot of women business owners in the wedding planning business make hundreds of thousands of dollars yearly. 

Fashion Business

There’s a lot that can be done in the fashion industry. Everyone in the world is interested in fashion and it is no longer limited to fashion magazines, fashion weeks, and elites. Social media has made it accessible to almost all corners of the world. So, if you have a keen eye for the latest trends and like to style yourself, then it can be one of the most fun business ideas for you to get into. 

You could start a boutique or an online or offline store that can be used to sell clothes. Or you could start a thrift store business. Hundreds of thousands of people globally have made a life out of the fashion industry and you could be the next one to do so. 

Food Business

The food business is one of those business opportunities that can be limitless if you play your cards right and provide people with some of the best food they can have. What’s more, it is no longer limited to just restaurants and chains, there are a lot of options in front of you to turn it into one of the most profitable businesses. 

Food Truck Business

The food truck industry is one of the least cost-intensive options when compared to starting a restaurant. The world is opening up to new cuisines and flavors and the food truck industry is already a billion-dollar industry and growing. 

There are events, festivals, parties, concerts, sporting events, etc. happening on almost a daily basis. Having a food truck outside them can be a good way to make huge amounts of money. The opportunities are limitless and if you focus on a specific cuisine or a dish and provide people with flavors that are different and better than the traditional ones, you will be making more money than your regular nine-to-five in no time. 

It would require you to buy or rent a food truck and therefore have some upfront cost, but it is one of the best small business ideas for women.

Catering Business

Another kind of small business for women in the food industry is the catering business idea. There is a demand for food at events, parties, get-togethers, etc. If you have a large enough and sanitary place to cook large quantities of food, then nothing is stopping you for apply for a license and starting your own business. 

The catering business idea is one that does not require a very large capital and there can be no dearth of clients if your cooking is good and meets the expectations of the customers.

Photography Business

The photography business idea is one that requires some level of skill. But the good thing is that everyone can learn these skills for free from YouTube or take up an online course for it. Once you have the required skills, you can start your own photography business. 

There is a high demand for professional photographers everywhere and you can even use your social media accounts to market your skills and get more clients. You can design customized packages for your clients and outsource editing tasks to freelancers.

Childcare Business

It is a great small business idea that has customers waiting across every city and town worldwide. You do not necessarily need to have a dedicated place to do so and start an in-home childcare business. 

While there is an option to enter the business of elderly care as well, it requires much more work and facilities. On the other hand, a childcare business like a daycare center would not take up your entire day and you could earn money by dedicating only a few hours of your day to it. 

Social Media Manager

Social media is no longer just a place where people share their thoughts and lives with their followers. It has become a place that has brought fame, money, and influence to millions of people across the globe. And it provides a great new business idea for people who love to create social media content. 

As a social media manager, your responsibilities would include handling the social media of individuals, brands, businesses, etc. The skills required to do so can be learned online through very cost-effective courses available on almost all e-learning platforms. From being an individual social media manager, you can scale your small business to a social media managing agency. Hence, in this digital age, this is one of the fastest-growing online business ideas for women. 

Laundry Business

This is one of the evergreen small business ideas for women that can be used to make a lot of extra money. Starting a laundry business is a capital-intensive business idea but it is one that is a very profitable business model. More and more people and working professionals, entrepreneurs, etc. do not find doing laundry on their list of things to do. They are always looking for places that can get this done for them and deliver clean laundry weekly. 

Hence, all you need is someplace to set up your laundry business, some washers and dryers, and irons. It is the perfect business idea if you are a stay-at-home mom or a homemaker to earn some extra money on the side and then scale it into a full-fledged business. 

Interior Designer

If you are someone that enjoys organizing houses, and the spaces around them. Then becoming an interior designer is one of the best small business ideas for you. Being an interior designer will help you bring out the artist in you and help your clients live in environments that speak to them. 

It is one of the popular business ideas for women and you can see a lot of women who have made full-time careers out of it. But you can do it to earn extra income or as your full-time job depending upon your preferences. 

Baby Equipment Rental Business

Everyone that has had kids knows how costly baby equipment can be. Everything from strollers, to car seats, to baby-proofing the house costs huge amounts of money, and that stuff can’t be reused again. 

So, this presents a great side business idea for you to make extra money. Although it would require some initial investment as you’d have to buy the equipment in the first place. But once you have enough inventory, you will have a very profitable small business in your hands. 

Life Coaching

Almost everyone in this world is burdened by their hectic schedules and is looking for something that would give them a sense of direction. So if you can help people and find a sense of fulfillment for yourself doing it, then becoming a life coach could be a great side business idea. 

You could help people in real life or through online content through social media. By doing so, you’ll be able to help people achieve their goals, become better people, earn more money, or express themselves better. 

Mobile App Developer

This is one of the more technical small business ideas for women. You will be required to have formal training in mobile app development which you can do through an online course. But once you have completed your training, the opportunities are endless. 

The best part about being a mobile app developer is that it is a highly lucrative business venture and you stand to make thousands of dollars yearly. On top of that, there is a high demand for women in tech and if you have any skill as a developer or are interested in entering the industry, now is the perfect time to do so. 

As a developer, you could start off by freelancing and developing apps for clients from all across the globe or take up a full-time job at a software company. 


As long as the online business has existed, dropshipping has been around. You surely must have heard of someone or come across someone that has made fortunes from a dropshipping business. 

Dropshipping can be considered a gateway to becoming an entrepreneur, and building your own brand requires very less upfront capital to start. It is one of the easiest small business ideas to execute from the comfort of your home. You can learn how to do dropshipping from YouTube videos and get started within a few days. 

Yoga Instructor

If you like doing Yoga and performing it every day for your physical and mental well-being, then becoming a yoga instructor is a great small business idea. The best thing about it is that you can do it offline and online as well. 

The best thing about being a yoga instructor is that a lot of people are interested in doing it but don’t know where to start. You could be the one that gets them started on a journey toward mental and spiritual well-being. Yoga instructors are in great demand in fitness studios, gyms, senior centers, schools, etc. 

Website Developer

This is another one of the highly technical but highly lucrative small business ideas for women. It requires you to learn how to develop and design a website from scratch which you can do so easily through thousands of online courses available at reasonable rates. A large number of these courses come with a certification as well. 

There is a huge market for website developers as the whole business and industries are moving online. You could start off your journey as a freelancer and complete projects for clients from all over the world and then use them to get a high-paying job in a reputable company. Data has shown that web developers have some of the highest salaries in the world and those numbers are only going to grow with each passing year. 

Data Entry

It is one of the easiest small business ideas for women. Anyone with access to a computer and who knows how to make sense of data can get started with data entry jobs. There are a lot of companies that require people to do menial tasks such as this and are willing to pay respectable amounts of money. 

Social Media Influencer

Unless you’ve been living under a rock, you already know how the entire marketing business has shifted from events and influencer marketing has taken over. Social media influencers earn thousands of dollars for simply associating with brands and promoting them online. 

Becoming an influencer can be tough as it requires you to have a certain minimum number of followers. But once you’ve built a large enough audience, it can be one of the most fun and lucrative business ideas for women. 

Starting A YouTube Channel

YouTube is a great source of information, entertainment, educational content, music, etc. You can use any of the skills that you have and monetize them by making YouTube videos on them. If you love movies or music, then start a YouTube channel where you talk about them and even review them. 

YouTube is a great source of revenue and if you can garner an audience that loves to watch what you put out, it can become a good source of passive income or even your full-time job. 


You can leverage your education and interest to become a tutor and take online classes for students from all over the world. If you don’t know how to become a tutor then you can take up a course and become a certified tutor. It would give you credibility and also keep away the nerves. 

You can tutor something as simple as the English language to students from non-English speaking nations and earn handsomely. 

Pet Sitting

If you love animals and spend most of your time around pets, then pet sitting is the perfect hustle for you. A lot of office-going individuals have pets that need to be taken care of while they are away. You could be their go-to person and keep their adorable friends’ company. There is a huge amount of money to be made if you break into the right clientele. 

Making Handmade Crafts

Handmade articles and crafts are in huge demand. And you can turn your hobbies such as candle and soap making into a very lucrative business idea. Handicraft is one of the top small businesses that have been blooming recently due to the option of selling your products to your local stores, markets, or through an online store. 

Jewelry Design

Jewelry is one thing that has adorned people through time immemorial and the demand for it has never gone down. You can use your skills and interests as a designer to start a small business in jewelry design. As with the case of handmade crafts, you can sell your designs and jewelry at any place of your choice and earn money. 

Translation Services

If you know any foreign language then becoming a translator can be one of the best small business ideas for women. The world is getting more interconnected and there is a need for translators across all walks of life. You could have a successful career as a translator from the comfort of your home and without having to speak the language by translating texts and documents. 


Given above are just some of the best business ideas for women. But the possibilities are limitless and you can also come up with your own business ideas for women and help others achieve not only financial freedom but make a name for themselves. Women are taking over almost all walks of life and never in the history of humanity have so many opportunities been available to women. The best part about most of these ideas for women is the fact that they could be done from inside their homes and do not require a lot of upfront capital. And on top of that, if your small business idea requires capital, there are a lot of places where you can get it as there are grants, loans, and other avenues that are designed to serve women entrepreneurs. 

Top Business Ideas For Women [The Ultimate Guide 2023]